Best Webmaster Resource

Website Customization: What can we do?

2007-09-02T23:45:00.000-07:00

Nowadays, in this trendy world, people get very uptight when they do not look entirely presentable. This would also be the case in web designing.

Every individual would definitely want their website to look good, if not, to the best they can. Here are a few things we could look out for when wanting to create a professional looking webpage.

Color Schemes and Themes.

When designing, always choose matching colors. An example of a matching color would be to have a dark background, with visible words and designs. With the dark theme, try not to mix too many bright colors into the design. What we should NEVER do, is to mix two very different colors, such as purple and yellow. Now, of course, it would depend on the purpose of the website, but those two colors are too striking for one who wants it to look more professional.

Themes must always suit the company or rather, the organization / etc. If the website was made to cater for a food company, it would be wise to stick to that particular category, rather than to revert to a different theme, such as machinery.

Fonts should be used in regard to the formality of the website. A simple sans-serif font would suffice in most cases. Exceptional cases such as design and art groups might want to use fanciful designs and fonts. Of course, that’s only if you know what you’re doing.

Finally, we must always try to think of our visitors, see the way they see. The resolutions and file sizes of the pictures must not be too large in terms of size. This is to allow maximum compatibility and cater our visitor’s needs.

So, planning is something we should always do, before attempting something.

Bid Directories: An Exciting New Way to Buy Text Links

2007-06-08T12:19:00.000-07:00

Bid-for-position web directories, or simply "bid directories", are an exciting new way to buy text links. As the name suggests these directories allow site owners and visitors to bid for a higher position in the listings. Traditional web directories, by contrast, list links by some predetermined criterion, such as alphabetical order, Google PageRank, listing date, and so on. Bid directories allow people not only to bid for a top position but also to increase their bids as needed to maintain the position.

Why buy text links? A site without links is like a business in the middle of nowhere. Links are the electronic roads that connects your site with the rest of the world. If "location, location, location" is the mantra for a building a successful brick-and-mortar business, then "links, links, links" should be one for a successful website. Besides being a source for direct traffic, text links help drive traffic to a site indirectly by increasing a site's rankings in search engine results.

Although natural links, i.e. links placed voluntarily by other webmasters to your site, are preferable to purchased ones, it may not be practical to rely on natural links alone, especially for a commercial site that competes with countless others offering similar products and services. Unless your site is truly unique and useful to people, a category to which most sites do not belong, buying links may be your best option to increase your link popularity.

The rules for buying text links on bid directories are similar to those on other sites. Simply put, you should buy links in a way that simulates natural linking. Your link profile looks more natural when your inbound links come from directories with a range of Google PageRanks (PR). Although there is natural tendency to target only high-PR directories, a link on a promising new bid directory, which may or may not have a PageRank, can be a good investment down the line. Besides, PR means nothing to other search engines, including Yahoo!, MSN, and AOL.

Perhaps the most important factor for deciding whether or not to buy a link on a certain bid directory is how aggressively it is marketed. The first question to ask is, how many other sites link to the directory in question? But marketing goes beyond the sheer number of inbound links. The next question to ask is, where are the links are coming from? You can get an idea of a site's link profile by querying "link:www.domainofinterest.com" (without the quotes) on Yahoo!. While inbound links from competing bid directories is certainly one way to build links to the directory, it should not be the only way. The directory's links look more natural when they come from diverse sources, including article directories, social bookmarking sites, blogs, and forums.

The Google PageRank of a directory is often a good indicator of how aggressively it is marketed, but PR could also be one of deception. For instance, an unscrupulous webmaster might replace the content of an existing PR-7 site with a potentially more lucrative bid directory and market it as a "PR-7 bid directory". A tell-tale sign that this has occured is when the domain name of the directory has nothing to do with web directories or search engines. Another good sign is when its category subpages are PR-0 or do not have PRs at all. That is not even to mention the many ways bogus PRs might be obtained.

Most bid directories are made from commercially available scripts customized to the siteowners' tastes. The level of customization is indicative of the directory owner's effort to stand out from the crowd and often their commitment to do whatever it takes to make their site succeed. So, all else being equal, it's better to go with a bid directory with a highly customized design than one that looks like a hundred others.

Many bid directories categorize links alphabetically by the first letters of their titles, as a telephone book lists people's names. These directories are not particularly useful to visitors looking for sites on a particular topic, say gardening. Visitors should not have to click on every letter from A through Z to find sites pertaining to gardening. Considerable time would be saved if the sites were categorized by topic, e.g. "Home and Garden", rather than the first letter of their titles. More importantly, links that are grouped with others of similar content are viewed as more relevant by the search engines than those grouped with unrelated sites. As an advertiser, you'll get more for your money from a directory that sifts sites into topical categories than one that uses alphabetical categories-- all else being equal.

Let me end this article with a word of caution. While bid directories should be a part of your link building campaign, don't put all your eggs in one basket by relying too heavily on them. There is a bit of a novelty factor in bid directories, and no one knows whether they will set a new trend in advertising or eventually die down as another fad.

Oudam is the webmaster of www.Top15Links.com, a bid-for-position web directory that allow site owners and visitors to bid for one of the top 15 position in each category. The top 15 links of all categories are prominently displayed on the home page. Top15Links.com employs a winning marketing strategy that puts 80% of link revenues back into promoting the site.
About the Author

Oudam Em is the webmaster of www.Top15Links.com, a bid-for-position web directory that allow site owners and visitors to bid for one of the top 15 position in each category. The top 15 links of all categories are prominently displayed on the home page. Top15Links.com employs a winning marketing strategy that puts 80% of link revenues back into promoting the site.

If You got Wordpress Blog you also can advertise at http://www.wp-directory.com

The Definitive Guide to Build Quality Inbound Links

2007-05-28T02:07:00.000-07:00

Every web site need a links rather lot of links to improve there link popularity which in turn leads to higher search engine ranking. Higher search engine rankling will drive more traffic and more sales and profit. Inbound links can be created by link exchange, buying links or making site so useful that other website owner should link it naturally. Links from similar theme based sites drive more relevant traffic which is interested in product and services you provide and also result into more sale conversion. There are various question while getting inbound links i.e. will link quality is important or quality? or What should be the theme of site giving inbound links and many more. We have made the following quality guidelines which must be followed while buying a link or getting inbound link by other means from other web sites.

# · First of all you should get One Way Link Try to avoid reciprocal if not possible you can go for three ways link.
# · Links must be from closely related or complementary websites to theme of your website. You should consider the theme of the whole site which is more important but if the website falls in broad match theme you can consider the theme of the pages from where you are getting inbound link.
# · You should not get more than one link from one domain.
# · The more outbound links a page the less value a link have. Please ensure that there are not more than 30 links on page from which you are getting inbound links.
# · Links should contain the target keyword or key phrase as a text hyperlink and must vary the link text.
# · Links should contain the target keyword or key phrase as a title tag on the text hyperlink.
# · Don get only link for home page you must have deep link to sub pages which are important on your site to make link building strategy more natural.
# · Links should be followed by a short description of the target website also containing related keywords.
# · You should make sufficient randomization in the anchor text and associated link description text so as to not have a set pattern of linking.
# · Staggered deployment of the links to avoid any search engine penalties no more than 30 every 4 weeks.
# · Link should not be from framed page or java scripts.
# · Links should not be through redirection script i.e jump.cgi , out.php it should be direct so that search can consider it as vote.
# · Links should not include a "nofollow" tag or any other robot tags.
# · Links should not be on Flash sites or pages.
# · Links should not be on a links page excluded by a robots tag.
# · All Links should not be on a site penalized or banned by Search Engines.
# · Links not from link farms or link exchange sites, FFA's, linking clubs example: or any free sites.
# · Links should not be from same IP - from sites with unique c-class IP addresses only.
# · Link should be from pages which are already indexed by search engines.

If you follow the above quality guidelines we ensure that your link building campaign give the maximum possible benefits to improve you link popularity and search engine ranking. Be sure that link building campaign should be spread over a time so that there should not no sudden surge in the incoming links count.
About the Author

About the Author

The Article is written by Submit Shop Team a link marketing experts and organic link builders. Visit http://www.submitshop.com for more information on link popularity campaign and link development affordable packages.

Using Forum to Drive traffic to you website

2007-04-07T11:35:00.000-07:00

Forum is an online community where visitors may read and post topics of common interest. Generally speaking a forum will be member-directed and in most cases a moderator or administrator will simply act as referee when needed. They may also answer a few questions along the way. You can find forums online related to any topic, so it doesn't matter what the question is that you might have because there is a forum out there with hundreds members prepared and eager to give you helpful information and advice to the questions you have in your mind.

Forums are a great way to connect with others on a more personal level. Some forums are very informal and involve discussion on everyday issues, while others are more informational. If you are trying to find free ways to advertise your own website, using online forums to promote website traffic is a great idea. There are several ways you can use online forums to promote website traffic.

The simplest way you can use an online forum to promote your website, is by simply adding a link to your website in your forum "signature". Many forums allow each member to create a "signature" that is added to the bottom of each of their posts. If you include your website address, it is likely that others you chat with in the forums will become more familiar with the website name and probably even check it out. This is one of the most reserved ways to promote website traffic in online forums. You can even begin visiting forums that you usually don't, just to get your "signature" out there more frequently across the web.

When deciding to use online forums to promote website traffic you need to consider what types of forums would be most suitable for your posts. You can definitely use forums that you regularly comment within, even if they have nothing to do with your website. People who are use to seeing your comments will likely respond warmly to your website just because they consider you familiar. In addition to your regular forums, consider searching for forums that have some sort of a link to the content on your website.

You can also simply post advertisements into online forums. This is a more direct way of reaching those that read the forum. It is free indeed, however you need to be aware of a few things before using this approach. Some online forum moderators do not allow direct advertisements on their boards. They do it to avoid the entire forum being filled with advertisements.

The search engines look into forums and blogs regularly; therefore you need to post regularly in both. However, while your own business blog is something you can control, forums could have hundreds of participants. Their posts could push your message lower and lower, till people will no longer be interested in reading it. So don't think only search engines when it comes to forum postings.

Author

Nasir Mehmood is a Senior Web Marketing Executive at MechTechnologies .

MechTechnologies is a professional web design company that offers affordable custom web site design and development. You can view our portfolio HERE

10 Tips On How To Really Maximize Your Google Adsense Ads Revenue

2007-03-22T10:49:00.000-07:00

Ok, so here is the real deal when it comes to google adsense. I know alot of you probably wonder how and why some people make only dimes with adsense, while others are making, literally, fortunes. Prepare yourself... I'm gonna turn you into an adsense king. Your life will never be the same again, provided you follow the following rules and tips:

1- Make sure your website has good fresh CONTENT. This specially applies before you submit your site to google to apply for adsense. I can't stress that enough. You probably have heard that famous phrase "content rules". Well, IT IS TRUE! You also have to keep your content updated regularly. If you don't feel like writing, you can always get content from article directories like www.isnare.com or www.goarticles.com.

There are hundreds of sites that offer "free website content". Just put that term in google and grab the content you want, from the unlimited results. Another option that might be considered sneaky, is to use one of those "content generators" or "content rotators". That way, you rest assured that you have a fresh website that search engines and google love!

2- Your content must be related to keywords you are targeting. Might also be a good idea, though a bit tough without a software, to target high paying keywords/clicks. Some keywors pay well over $70 per click! You just have to make sure that your content is related to them. I use a very handy software that does all the working for me, called KeywordElite (check in my blog in resource box below).

3- Ok, no buts or ifs about this one... the best performing adsense unit type, is the LARGE RECTANGLE. This has been tested and reported over and over by so many people.

4- This is a bonus tip to complement no.3.... place your large rectangle units "above the fold" if possible. The term "above the fold" refers to the section of the webpage that is visible without scrolling down. This should at least double your adsense income when used in your niche sites, or any site for that case.

5- Use dark colours (preferably black) for the texts in the ads and for the urls. Use blue for links. These are the best to go with. Everyone knows and agrees that blue means a link that is clickable. Do NOT use boarders.

6- Make the background colour of the ads, the same as your page.

7- Let's say you did no.6,7 and 8.... do you think the ads will merge into the content? I'm sorry to tell you: NO WAY! Unless the surfer is from outta space or is in his first month of using the net, there is NO WAY he/she would believe that google adsense is something else! Remove this propagated belief/idea from your mind!

8- If you are running a blog, the best way to use adsense is to implement it in the post, via direct html editing of the template. That way each post will have targeted ads displayed, depends on your selection, either at the top of the post as horizontal unit containing two ads, a big square that takes lots of space from the post or maybe a footer for your posts.

You will instantly notice a sudden increase in the CTR once you change your blog's ads this way. Just give it 4-7 days and check back.

9- If you don't have traffic, there is no use in all of this adsense business. Listen carefully: Even with modest efforts, you should be getting an average of 6 to 15% CTR (per ad impression, not pages).

The real successful people get CTRs that are often well above 30%. Again I suggest you use a software like KeywordElite (check my blog in resource box), to make things much easier. If you get the high targeted keywords that have low competition plus the high paying adsense keywords ready for you, you might find yourself in adsense paradise.

10- Build lots of niche sites with content. There is no other way to taste the true sweetness of adsense except that. A new report (check resource box) shows how one man, made well over $9,127 in ONE month, just from adsense, by building several niche sites. He had no success in the past, before that whatsoever! And he wasn't doing it last year or last month or week...he is doing it RIGHT NOW while you are reading these words!

If you follow the above tips, you will finally enjoy the "real" adsense, successful people and gurus are talking about.

Myspace Automated System

2007-03-20T10:45:00.000-07:00

Myspace now has over 45 million unique users. That is a lot of people! We will show you our genious techniques to potentially make money from every single one of these people, no matter what they are interested in!

The system we are giving you is simply mind blowing . It does not matter if you are beginning or advanced in internet marketing - or even if you have no idea what internet marketing is. This system is so easy that anyone can use it. This is not one of those "Make a $1,000 a day doing nothing!" programs.

Our system is unique...and it works! Most of those programs are misleading or entirely untrue. They leave out relevant information of how to really make hundreds or even thousands of dollars a day on the internet.

Top money making opportunity for just following an easy guide in our e-book. After the holidays can you use some extra cash? Tax season is fast approaching, do you have enough to cover your taxes? How would you like to have some extra cash for a vacation? Wouldn't it be great if you didn't have to worry about money or living from pay check to pay check ? There is a simple way to make some extra cash. To find out go to this link.

Text Link Services Vs Manually Selling Links

2007-03-10T20:45:00.000-08:00

Everyone agrees that selling text links is an easy way to make some stable money every month. The question is, should you use a service like TextLinkAds or should you sell them manually? It all comes down to personal preference.

3rd Party Services

I am not a big fan of 3rd party services. A lot of them take a lot of money away from you. TextLinkAds , for example, takes 50% of all sales.

And lets not forget you also have to first get into their publisher programs, which isn't an easy task if you run a new blog. A lot of the services tend to rely too much on worthless data like Alexa rankings and not enough on information like blog readership levels and where the links will be posted.

If you do not like doing stuff yourself, or if you have previously failed at selling your own links, then a service like TextLinkAds would work well for you.

Manual Labor

If you don't mind doing a little bit of work by creating a small "Advertise here" page, then perhaps you should sell your links manually.

The advantages to manually selling link space are pretty obvious. You get to keep all of the money from the sale and you have more price control. The downside to this is that you need to have fairly good proof that you get good traffic (or that you will soon get good traffic), and you need to experiment with link pricing.

Oh, and lets not forget that looking for advertisers is hard work.

Create Your First Website

2007-02-27T02:11:00.000-08:00

The following is a quick reference for new/soon to be webmasters, the information contained in this article is simply what has worked for me in the past, all webmasters will develop their own unique ways of going about their daily business.

1. Web hosting

This will be your second hardest decision when it comes to launching your website, when first starting out it is ok to settle for free hosting, many free hosts will also give you a free sub domain, more about that in #2 Domain Names.

If you do settle for a free host you must ensure this is only temporary, for the most part free hosts have terrible uptime and are littered with mandatory banners and or pop ups/unders, this is not a good way to develop a recurring customer base, and if there are 9 banners and pop ups on your site you better be getting paid for them.

In order to choose the correct paid host you have to figure out what your site will need to run, is it an ecommerce site? do you need php/mysql? 35 databases etc. You are the only person that will be able to decide the requirements for your site.

If you are unsure as to exactly what your site needs there are many sites out there that have databases full of web hosts and web host packages/prices.

2. Domain Name

In order to run any website you will need a domain name, no one will ever find you without one, chances are at this stage no one will find you anyway.

There are a few different ways we can go about obtaining a domain name, if you know exactly what you want and have some funds to purchase your .com go ahead and take that plunge, but if your not so sure you have found that perfect name, or if you don't even know what kind of domain you would like, feel free to settle for a sub domain.

Now in the eyes of a lot of well established webmasters a sub domain from a free host or free domain company is a not a good way to go, I got that a lot when I was starting out, lets face it, with a sub domain no one will ever take you seriously www.widgets.freedomains4life.com is not very professional or memorable, but it's a starting point none the less.

Basically what we are trying to do with a sub domain is get your site on the net, that's all, get it live so you can view it, make changes, fix bugs etc, we don't want to launch a site that is not user friendly or just plain ugly.

Now after you have your site up at your free sub domain from your free host we have got to start looking at a real .com you will not get anywhere in this business without one. So search around the internet a bit, find a good registrar, at the time of this writing moniker.com, godaddy.com and networksolutions.com all seem to be decent sites, the latter a little pricier than the former but they all have their own pros and cons.

Now, this decision may be the biggest decision of your current project, do you go with a keyword rich domain or take the road less traveled and snatch up a brandable domain? Now you may not know exactly what I'm talking about when I say brandable, if your really new to the game you might not even know keyword rich so I'll try to put it in layman's terms for you.

A keyword rich domain is using the most highly sought after keyword for your site/product etc in your domain name, if I was creating a site on DVD players my domains would possibly be something like this dvdplayers.com, portabledvdplayer.com, hddvdplayer.com etc, a great tool for this is the Overture Keyword Selector found here, google it.

If we want to take our domain the other way and make it brandable much like Google, Yahoo, eBay etc, there really is no "How To" guide, for me caffeine and advil seems help, if you are planning on taking this route I've been told using other languages is good, beware the the actual meaning of the term in another language though, the urban legend of the Chevy Nova in Latin America comes to mind, Google brandable domains see what you can find.

3. Web Site Design

If you already know how to code in HTML, PHP etc then you are well on your way and can probably skip this step, if not you have quite a way to go. If you want to create a website it is imperative to learn how to code, you don't want to pay between $500 and $5000 to create a website on a whim then continue to pay someone every time your site needs updating.

Take a look around the net for some tutorials regarding HTML in order to establish the base of your site, I'm not going to lie, there will be alot of reading and very long nights involved in learning web design, but it will reward you with unlimited possibilities when it comes to creating personal web sites or online communities etc.

Coupled with the design of your site you will at least want to learn the basics of graphic design, the worst thing you can do is buy a brandable domain and throw a generic logo that can be found on 96 other sites on it, this will greatly reduce your ability to stand out from the crowd, after all if you see 96 signs with the same logo but different company names how are you going to remember the 33rd company?

If you absolutely do not want to learn graphic design you can have a logo or layout designed for you at a relatively cheap price, just make sure it is 100% original and you have all .psd files etc before finalizing the transaction.

4. Content is King

Ask any webmaster, they will all agree, content is king, this is the absolute best way to have your site noticed and stand out from the crowd. One well written, keyword rich article pertaining to the content of your site will get you more visitors and a higher search engine ranking then one hundred plain product pages.

Now, I recommend you write your content yourself, whether it is the actual content that brings your site together or an article you've written about your sites topic, it is best to write this yourself. The reason for this is if you don't actually know everything about your "widget" this is a good way to learn about it, also people will respect the article more and it gives you a feeling of self satisfaction when you finish a nine page article.

If you have trouble writing long articles or putting together a correct sentence you are not left out in the cold, there are many sites out there that have other webmasters as well as freelance writers dying to write an article specifically for your niche, I at one point a few years ago had 6 articles written for me for $7 each, not to bad when you think about the amount of traffic you may get from these articles being on your site. Google freelance writers or contract writers and you will most likely come up with some decent results.

5. Marketing

I don't care what your site is about, there comes a time when you will have to promote it, if you are just starting out chances are you have a very limited budget, so some tips on how to get visitors to your site for cheap. Forums are a great way to establish a following online, join some forums that relate to the category of your website, spend some time each day posting and getting to know the other forum members, be sure to keep an updated signature (assuming the forum allows signatures) so that anyone reading your post can also view your current project, but don't expect results right away it often takes months to actually see the users coming from these forums, but be patient and develop a rapport with them, you never know you may even meet a future business partner.

Another way to start instant traffic is to purchase an ad campaign on a site related to yours, this may be a little difficult, some sites prices are very high, the best way to get the most for your money is to purchase links or banners on an up and coming site, if you attempt to purchase banner space on the top site in the business it could easily cost you $200 a week, by buying from the up and comer you will receive a few less visits, but it will cost alot less too.

If the site you are trying to develop is for a product, for the sake of an example we will say candy apples. Another great way to promote it is in your local area, take a day and visit all the local businesses have samples for the staff, ask the craft stores if they wouldn't mind handing some business cards out for you, if you're lucky and you have a decent product they may let you sell from there store front, I have heard of this happening many times and people just don't realize how powerful local business' can be.

6. Update, Update, Update

This is exactly how it sounds, no visitor wants to come to a site that has the same article or look on the homepage for six months, they will simply become bored with it and find a different site promoting the same product. In order to survive online you must update your pages.

If you have a content site, write an article a week, its not hard, but it gives you 52 articles a year, that's a good starting point and will encourage people to link to your site.

If it is an e commerce site, update the home page with specials, have contests, anything to keep the visitor interested and coming back for more, a content (pardon the pun) visitor is a return visitor.

So now you should now what direction you're going online. Just remember, take your time, don't throw up a sloppy site, and never ever give up, the internet is probably one of the hardest places to make a living, but the feeling of euphoria you get when you know you can, tops any other high you can experience.

How To Find Good Affiliate Programs

2007-02-24T09:52:00.000-08:00

Advertising and promotion with your affiliate link is a rewarding task, this will become your work at home in your spare time. You will have greater chances of earning money with many affiliate programs in the internet.

Before signing up to any affiliate programs, be sure you like the product and you are interested to be part of it. After you signed up, navigate first the page to learn more. You can have your affiliate link in your account page after you have signed up. Take down these links because if someone click, signed up and probably may be interested to buy, you will be credited to your account.

There are many affiliate programs in the internet but how do you find the good ones? I highly recommend you to check affiliate showcase. It is an affiliate programs directory. It has many affiliate programs for you to choose from that you can be interested.

It is up to you how many affiliate programs you want to join as long as you want and serious about getting yourself into business at home. You just have to learn to market and promote your links and products.

How To Learn Dreamweaver

2007-02-21T20:24:00.000-08:00

Have you seen a really well designed website and thought that you would like to do the same? Well, now you can with the use of the ever-popular Dreamweaver. Learning how to use Dreamweaver can really help to save a lot of time when writing lots of codes in an html editor.

So what exactly is Dreamweaver? Basically, it is a powerful website development piece of software that is easy to use and it can really help you to build impressive websites. With its extensive libraries and templates, even a complete beginner can easily make a website. However, if you are one of the more advanced web designers and coders, Dreamweaver can also be used to develop database driven websites and to develop server side websites that give a lot more functionality to the user.

Dreamweaver's interface has been designed to make it easier to build both simple and complex websites by using a point and click method that helps to simplify most tasks.

The Benefits of Using Dreamweaver

The benefits of using Dreamweaver over plain html coding from scratch are endless. Dreamweaver creates a lot of the code for the user already, which makes it incredibly useful for those who have no idea what they are doing and, for the people who do know how to code html, they can always add it to the written code a lot easier.

You can switch between code view and the design view and you can even have both in the same window to keep tabs on any changes that you have made. Also, when you save your site, you can view your page in a web browser just to see what it would look like on the internet. For this you do not have to be on the internet to view it, as you can view it without your computer being online.

If you do edit any code, there are tools on Dreamweaver that help to correct any mistakes in the syntax. There are so many great features in Dreamweaver that you would not get in ordinary html editors.

Another great feature in Dreamweaver is the layout tool. You can use this to get an idea of where you put your navigation, menus, pictures, etc.

Where to Go In Order To Learn Dreamweaver

If you are interested in learning Dreamweaver, a great place to start is in google. Do a search for Dreamweaver Tutorial or Dreamweaver Video Tutorial you'll find a whole range of top quality Dreamweaver Tutorials. This will help people who are starting from scratch to feel confident in making great looking websites and it can also help more advanced users to pick up new skills or refresh existing skills.

Overall, Dreamweaver is worth learning if you are serious about web design, so why not start today and show the world just how good your website can be.

Visit www.DreamweaverMadeSimple.com for your free 14 part dreamweaver mini course.

Successful CSS template skins

2007-02-15T10:26:00.000-08:00

The CSS mantra is the separation of content and style. The content should be in the HTML and the CSS should take care of how the HTML is displayed on the page. However, most web-designs don't properly separate content and style. The HTML and CSS are there separately, but if you changed the HTML, the styling would fall apart because the CSS relies on elements in the HTML to do it's job properly.

Now this will not matter to anyone putting together a few fixed pages of content which are not going to change appreciably who will benefit from using the CSS for simple tweaks and to ensure accessibility criteria are met.

But if with a site that is properly managed and regularly refreshed and with a lot of dynamic content then it is important that it can be reskinned and adjusted without having to edit the HTML in every page, and without throwing out all the content so far accumulated. CSS is the answer, but only if the content is fully separated from style.

To have sites which have fully switchable CSS skins it is necessary to recognise that in any HTML there are actually two separate elements. There is the content: the text and images that people will read; and the page structure - that is the DIVs (or table) that defines the different elements on the page.

To be successful with CSS skins, the structural elements of the HTML page need to be planned and implemented so as to allow the CSS to make changes to the page regardless of the content.

To take an example, most pages will have a Header, a Left Column, a Main Area, a Right Column and a Footer. These are structural elements of the page. Into each of these structural elements you will place content - for example the company logo into the header, a menu into the left column, the main text into the main area and so on.

With the page considered in this structured way then the CSS can then target specific blocks or areas on the page, without worrying about the content. If the left column text is at 10px and the main area at 12px, you can target these in the CSS with things like .left p { font-size:10px } .main p { font-size:12px }

This means that so long as the pages have the same basic structural elements they can be radically switched around purely with CSS - for example make the left column float left, add background images to the header or main area and so on.

But recognising that HTML contains both structure and content is stage one. To generalise further needs a page structure that is almost flexible enough so that the CSS can produce almost any effect necessary, again without worrying about the content held in each area.

To do this, the basic structures need to be sub-divided one stage further. Within the header DIV for instance splitting out three internal DIVs - left, main, right, will cover almost all the possible combinations you will need to get the CSS to display in any style you want. You just need to place the content in the relevant area.

The benefit of this three part split is that all the standard fancy header tricks such as fade backgrounds to solid color, background images to add rounded corners, gradients in and out of images can now be accomplished just with CSS (use background: URL(); width: to accomplish anything you want). The inner DIVs can also be floated to place one image on top of another.

If this approach is applied to the other structural areas in the HTML, then you have a page where the layout is fully defined by the CSS and completely independent of the actual page content. www.notanant.com is an example of this working in practice.

About the Author

Saul is a professional internet researcher and founder of on-line research company dobney.com and was instrumental in the development of the Notanant.com website engine.

200 Free Resell Right Product

2007-02-06T22:30:00.000-08:00

Adsense Arbitrage

2007-02-04T02:02:00.000-08:00

First of all, many guys may not know what “Adsense Arbitrage” is so I will explain briefly about it prior to going over with details. “Arbitrage” that is a famous technique used in a stock exchange is the method of buying something in one place and selling it in another place at the same time, in order to make a profit from the difference in price in the two places. OK my friends, the process is simple. You buy cheap targeted traffics from Pay Per Click (PPC) such as “Google Adwords”, “Yahoo Search Marketing (Overture)”, “MSN Adcenter”, etc to your web sites/landing pages and let people click your high CPC Adsense ads.

In the past, you can buy the cheap keywords and bring the people to your landing pages contained only Adsense and high paying keywords. However, today major PPC’s consider relevancy of landing pages so we need to modify old “Arbitrage” technique and I will explain the technique as you follow my article.

The following example demonstrates Adsense Arbitrage site: http://www.top4searches.com/Health/Health-30/movies/index.html. It gets the targeted traffic from PPC’s and makes money with Adsense (I think you can imagine how it works right now)

Let’s start with a current workable methodology. There are several simple strategies as follows:

1. Keywords Strategies

• Find a high paying keyword as home mortgage (more ideas http://www.arbitrage.com/keyword-high-paying.html)
• Find the maximum bid at http://uv.bidtool.overture.com/d/search/tools/bidtool/ the maximum bid should be more than 3 $. What’s more, you should see next bid cost too. If you see that the maximum bid is 5$ and the second bid is 0.5 $, you should not consider this keyword. If you see 4$ for the 2nd keywords, 3$ for the 3rd keyword, 2$ for the 4th keywords, you should consider this is the potential keyword.
• Find relevance keywords about 500 – 1000 keywords.
• Find good keywords that should have high KEI and low Results per Searched ratio, R/S.

2. Web sites/landing pages strategies

• Create good landing pages that contain relevance content. You can find out good contents relating with your high paying keyword (Step 1) from the internet.
• You MUST link each landing page back to your index page.
• You MUST have a sitemap in order to let the bots know about your site.

3. Google Adwords and other PPC’s strategies
I recommend you firstly drive your traffic with Google Adwords and use “Google Analytics” to track how effective of your campaigns is.

• Use the relevance keywords from Step 1 to start with “Content Network” in Google Adwords and a maximum bid each keyword should not exceed 0.05 $. After you run campaigns for awhile you will know which keywords perform good earning for you. Note: you can not know which good earning keywords are from “Content Network” but you will know them from “Google Analytic and Adlogger”.

• Then you use the good earning keywords for “Search/Search Network” in Google Adwords. I recommend you apply all match options (Broad, Match, Exact) for “Search/Search Network” and you also can use the good earning keywords in other PPC’s as Overture, MSN Adcenter in order to bring more good targeted traffics.

4. Use “Adlogger” to block blacklist IP’s, limit click times of each visitor and keep tracking good and bad keywords.

5. Use “Adsense Channel” to track how much we earn from each landing page so you will know how much profit each landing page generates.

6. Try to eliminate “Made For Adsense Site (mfa)” because it has low bid price. You can open URL’s shown in your landing page in order to find mfa sites (do not click your ads, please open in new window). After that you use “Competitive Filter” to eliminate mfa sites. You should always check if there are mfa shown in your landing page.

7. Try to modify your landing page to maximize your profit

8. Always keep track statistic and do keyword analysis. Therefore you will know which keyword make you money or waste your money

I hope that my Adsense technique will help you to understand Adsense Arbitrage and increase your Adsense profit.

Happy new Year

2006-12-29T08:29:00.000-08:00

Happy new Year 2007.Hopefully it will better luck for us!

The Death of Internet Marketing

2006-11-11T21:17:00.000-08:00

Hi Again...

sham here...

I just got an email about Mike Filsaime's Free Report
called - "The Death of Internet
Marketing"

I will admit, like you may be feeling now, that I thought it was some
hyped up offer to get me to join for free and get some offer...

...Turns out I was wrong. Way wrong.

The bottom line is, this report really opened my eyes to what really is the
death of Internet marketing. The good news is, the report also shows you what
you need to know to succeed in the near future.

The times are changing and I it would be a shame for anyone to not read this
report and fail like many will.

I read it, and I wanted to share it with you ASAP.

I recommend you take a break from what ever it is you are doing if you can and
get access to this report now.

Consider your future success by going here now...

http://TheDeathofInternetMarketing.com

Thanks,

sham

PS - Mike says it will only be available for a few weeks at most so do
not delay...

http://TheDeathofInternetMarketing.com

Don't depend on Adsense as site revenue

2006-10-20T21:04:00.000-07:00

Nowaday site that Made for Adsense (MFA) are not relevant anymore. It's will end up with failure because not get income that they need.

Create multple source income that can secure you site revenue. Do not depend on Adsense for site revenue. Promote affiliate and other program that can make more money not just from Adsense.

There are a lot of program that can make a lot of money for you. What you need is a strategy and find the best one that suit to you. Make your hobby to become your source income.

MSN Adsense?

2006-10-01T20:28:00.000-07:00

Do you think it's exist? I've heard something at webmasterforum. If,msn make their profit same as google adsense. It will wonderfull. There will be more adsense alternative.

I'm not going to depend on Adsense only. If i join other programs. It will a additional income for my site. Yahoo already make their YAHOO Adsense which called Yahoo Publisher. But it's still in beta version. Only people from USA can join it. They also accept traffic from USA only.

AdSense is Stupid When...

2006-09-24T08:50:00.000-07:00

Adsense is stupid when..

1. On Sales or Mini-sites

This is a no-brainer. If you are trying to sell a particular product that is important to your bottomline, you don't want AdSense ads distracting your customers from either joining your email list, or hindering your site's online sales process.

However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% - 15% of your site visitors will either buy from you or fill out a form.

The thinking with this approach is you might as well make money from disinterested parties using up your server's bandwidth.

2. SEO Business Sites

If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally.

One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN.

I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database.

In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages).

I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend.

Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors.

Some of my sites are still on the top of MSN with AdSense ads but that doesn't mean they won't also be targets in the future.

Let's face the facts. MSN and Yahoo! have competing ad networks to Google's, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads.

Many SEOs will point to exceptions to this position. However you have been warned!

Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo(!) --- is much easier to obtain.

Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won't be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases -- if not outright ban them.

If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines.

3. When AdSense Becomes Your Only Business Model

When you become so myopic in your thinking that you build a business solely on AdSense revenue -- think again my friend. Why build a business solely on the largess of Google?

I don't know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn't depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense.

These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings?

If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don't really exist like eCommerce industries (clothing, shopping, etc.).

No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don't bet your future fortunes on AdSense

How to put adsense?

2006-08-19T08:05:00.000-07:00

There are a lot of page that can be put your adsense code. The best place is forlow the Google Heatmap that provide by google for their publisher.

Ads position is the most important to me. Don't hide your ads. Ads palcement also help you get a lot clicks with google adsense. What you need to do follow what google said. You will succeed with google adsense.

For site integration and placement you can read it at http://www.theblogrevenue.com.

Also read Blog Adsense Placement and Forum Adsense Placement

HOW-TO Build Google Adsense Feeder Pages The Search Engines Devour

2006-08-07T06:32:00.000-07:00

TRAFFIC, as we all know it is the life blood of your businesses VERY existence online, so wouldn't it be nice if you could tap into some of that traffic, thats targeted Search Engine traffic, absolutely FREE Of Charge?

Let go straight foward to Tips #1

Tips #1. Make your "Feeder Pages" theme based.

This is an important tip. You must make your "Feeder Pages" the same theme as the rest of your website. What I mean by that is, same template, same navigation, same links, copyright, etc.

By doing this it won't seem as obvious to your visitor that its a generated page of some sort and will give you a better chance of them clicking through to your main sale pages.

Next,Tips #2. Put quality Keyword Rich content on your pages.

This is yet another important tip you must consider and that is putting quality Keyword Targeted content on your "Feeder Pages" that targets your audience.

Why?

Because you are building these pages for the search engines and since roughly 85% of Internet surfers use search engines as their primary tool for locating the information they're looking for your going to want to have Quality Content related to your Product or Service waiting for them to draw them in when they find your link within the search engine listings.

Tips #3. Add links back to your website or affiliate site.

This next tip is pretty straight forward. All you need to do is put either a Text Ad(recommended) or some Banner Ads within the "Feeder Pages" in Highly Visible areas and link them back to your main website or Affiliate website.

This is the whole purpose of building these pages in the first place.

Tips #4. Placing your Google Adsense code for $$CASH$$.

Since your doing all this work to generate traffic to your main website why not profit EVEN MORE by adding 3 blocks of Google Adsense code to your "Feeder Pages" just in case your visitor decides not to click through to your website or affiliate site.

And since your "Feeder Pages" have quality Keyword Targeted content on them, your Google Adsense Ads will display targeted ads.

The best places to put your 3 blocks of Google Adsense code is right at the top under your Header graphic if you have one. The next best place is in the upper left sidebar. And the last place is either within the content itself or at the end of the article.

These positions all depend on how you build your "Feeder Pages", so make sure you plan out where you want to put your Google Adsense code in advance for Maximum PROFIT!

Tips #5. Add an RSS feed to your "Feeder Pages".

Okay. Here's the last tip I'm going to share and that is, add an RSS(Real Simple Syndication) feed to your "Feeder Pages".

But why RSS Feed?

Simple. RSS feeds deliver and syndicate fresh content, so if you have an RSS feed on your "Feeder Pages" your content will be updated 'Automatically' which will then trigger the search engine spiders to schedule routine visits back to your website for more indexing.

About The Author

Sham

Want more information on How-To generate UNLIMITED Adsense Revenue? Please visit http://www.theblogrevenue.com for further information about Adsense.

Adsense: Lower CPM

2006-08-06T11:36:00.000-07:00

Now that site targeted and contextually targeted ads can be displayed separately in AdSense Advanced Reports, there seems to be some confusion about site targeted ads with lower eCPM. We'd like to explain why you should always feel assured that you're getting the best paying ads for your pages.

Site targeted ads compete in the same auction as contextually targeted ads. They will only appear on your site if they represent a higher eCPM than any combination of contextually targeted ads competing to display in the same ad unit. The AdWords auction process takes into account factors such as bid price and clickthrough rate in calculating Ad Rank, the ranking system determining which ads will appear on your page. Opting into site targeted ads should only improve your overall revenue potential by deepening the pool of advertisements competing to display on your sites.

So why is the eCPM associated with site targeted ads sometimes lower than the eCPM associated with contextual ads in your Advanced Reports? The answer is that site targeted ads are most likely appearing on lower performing pages within your account – in other words, pages requiring a lower eCPM to win the AdWords ad auction. For example, say your ad unit on 'PageA.com' has an eCPM of $5.00, and a combination of contextually targeted ads are displaying. Your ad unit on 'PageB.com' has an eCPM of $1.00, and a site targeted ad is displaying because it represents the highest revenue potential for this page.

If these are the only two pages on which you are displaying AdSense ads, your Advanced Reports will show an eCPM of $5.00 for contextual ads, and an eCPM of $1.00 for site targeted ads. However, all of your ad units are automatically optimized to display the highest paying ads available at that moment.

Lastly, please remember that site targeted ads pay on a cost-per-thousand impressions (CPM) basis, not on a cost-per-click (CPC) basis, so you will be paid whether or not your visitors click on them. For site targeted ads, clickthrough rate does not affect eCPM since advertisers bid on a cost-per-thousand impression basis rather than a cost-per-click basis.

Creating new Internet History

2006-07-17T12:36:00.000-07:00

New concept of internet marketing was created by alang.His site 50webpages.com will become one of world internet history.It's was a unique directory with only 500 site with sold from $50 to $1 each from page 1 to 50.One page contains 10 website that will be there for 5 years or more.First page was sold out just in one day.

I'm recommeded it.Let you become one of internet history.For more information please go to 50Webpages.com.

$1,000,000 a year with blogs?

2006-07-11T22:49:00.000-07:00

Over the past year or two people have become more and more
obsessed with blogging.

Blogs have proven themselves over and over again to be
great methods of generating a huge income from part-time
work.

With Google experimenting with blog technology more
and more, this is surely not a fad.

Creating blogs in niche topics is a very easy
and effective way for the beginning home
busines owners to see their first success.

More specifically, if you write a blog covering niche
topics, you'll easily generate traffic to the blogs which
then turns into income with the help of Adsense.

Two prime examples of the niche blogging sensation are
Jason Calacanis and Darren Rowse.

Learn what these two guys are doing and see how you can
build a nice nest egg by niche blogging:

https://paydotcom.com/r/1075/rajaads/289909/

Watch Your Web Traffic Explode Tomorrow.

2006-07-11T22:34:00.000-07:00

With our easy one-click software, you will instantly drive
HOARDS of targeted visitors to your site, and watch sales
grow by 100% or more.

https://paydotcom.com/r/2976/rajaads/289900/

My name is Tom Dahne, and I have spent the last 5 years
cultivating ways to make web traffic development easier and
less time-consuming. Recently I teamed up with Master
Programmer Paul Martin to create the Link Directory
Submitter. It's a brand new piece of software that we
designed for web developers that are interested in taking
their Google PR and Link Pop to the next level.

I got the idea when I realized how much time people WASTE
submitting their link over and over again, not knowing if
the directory they have chosen will benefit their link pop.
Paul and I have picked 250+ specialized directories that are
guaranteed to spawn hundreds of new visitors to your
website. They are popular and credible, with limited link
listings per page. We handpicked each directory based on a
very rigid set of criteria.

And we didn't stop there. We are constantly updating our
web directories so you can keep submitting to new websites
far into the future, absolutely free.

But here's the kicker:

In essence, my partner and I took a process that is usually
accomplished in MONTHS and whittled it down to something
that can be done in a few HOURS.

Instead of waiting weeks and weeks to generate sales on your
site, you can start gaining the hits you want right now.

So how does this new software work?

Link Directory Submitter is the perfect solution for sending
your sites to a multitude of pre-configured online directories.

Link Directory submitter comes with 250+ link directories
to submit to, more than half ranging from PR4 to PR7.

There are only 3 easy steps required:

·Create a profile (That is, the common data you usually have
to repeatedly type by hand: your site address, link title,
description, etc). This is a one-time process.

·Select the directory you want to submit to from the bulletin
list along with a category/subcategory for your site.

Link Directory Submitter will fill in all the other details.

·Now Press Submit.

·You're all done.

To learn how to order the Link Directory Submitter with a
risk-free money back guarantee, click here for details.

https://paydotcom.com/r/2976/rajaads/289900/

Google reject your Adsense application??

2006-02-19T20:57:00.000-08:00

If you can't get into the AdSense program, don't
despair! There are things you can probably do to
improve your chances and you can re-submit your site.

Look carefully at the criteria for acceptance again on
Google own site.

Make sure you have relatively clean content, with lots
of text (Google can't "read" the content of a picture
and it doesn't deal well with Flash animations) and focus your
copy on the theme of the web page.

You will also need to ensure that your site is big
enough so that it isn't regarded as too trivial.

Some people say you should go for at least 20 pages
but in our experience you don't need that much - you
just need good content.

Next??

2006-02-19T20:56:00.000-08:00

As soon as your new page is viewed (even if you
preview it in FrontPage), Google gets alerted to
its existence and sends out some ads.

Now if Google doesn't know anything about the page
you will see so-called Public Service ads which are
about charities and so on.

However, in around 15 minutes (it's that fast)
you will start to see ads that are context-targeted.
They will be more relevant to your page.

But this will only happen if Google can work out what
your page is about, so check that the copy makes it
clear and that the page title, headings and meta tags
are consistent and valid.

Pasting Code

2006-02-19T20:55:00.000-08:00

This is either easy for you or difficult! If you
routinely look at the HTML in your web pages, the
process is straightforward: just locate where in the
page you want the ads to go and paste the code in.

If HTML is a foreign language you'll need some help
to begin with.

Practically, the best way forward is to experiment a
bit. Put the code in, have a look at the page (and
Google will immediately start posting ads on the page
although they may not be context-targeted to begin
with - more on this later.) If you like what you
see, stick with it. If not, move it around, use a
different format (go back to your AdSense control
panel) and do it again.

Color Scheme

2006-02-19T20:54:00.000-08:00

Google lets you specify what colors the ads will appear
in and there are two schools of thought about what is
best.

You can design ads so that they fit well with your
existing web design.

Or you can make the ads stand out strongly by
choosing a marketedly different color palette.

You can now get sufficiently
high resolution statistics from Google to find out
which ads work best on your site.

Choose adsense format

2006-02-19T20:52:00.000-08:00

Choose with suitable to site..make it people will never resist to click to your ads.

You should pick the one that fits in best with your
existing page structure unless during the review
process you decide to undertake a major re-vamp!

Google allows multiple formats across your site but
until recently only allowed you to place one block of ads
on each page. This has now increased to 3 blocks on the
same page.

Where you want to place adsense?

2006-02-19T20:51:00.000-08:00

Do you want AdSense ads on your home page?

This depends on what your site is about. Remember,
unless you are writing a site specifically to get
AdSense revenues, the main aim of your site is not
going to be getting clicks that TAKE PEOPLE AWAY from
your pages!

The best place to put ads is on content-rich pages
that you already have but which are not producing
any revenues for you already

Tips making money with adsense

2006-02-19T20:37:00.000-08:00

Of course, you first of all need to get accepted into
the AdSense program.

Assuming your site has made the grade, you will get an
email from Google with the title Welcome to AdSense.

This will include a link to a page on Google where you
enter your username and password.

Make your password non-obvious because when
you log on to your account, you say where the
money goes and you don't want someone else
redirecting it do you?

Included in your AdSense control panel is a form where
you specify what shape of ads you want to display and
when you make your selection, some JavaScript code
appears in a box below. All you need to do is cut
and paste this code into your site.

But there are some decisions you need to make first.

There are three steps.

1. Decide which pages you want to place AdSense ads on.

2. Decide what format ads you want on each page.

3. Paste the code in the site